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Technical SEO Simplified
Part 1 - Analytics & SEO Metrics
Analytics - Good Data, Good Decisions (8:02)
What SEO Metrics Are Available? (10:09)
Risk Mitigation Metrics (11:59)
Odds, Ends and Gotchas (10:05)
Part 2 - SEO Tools & Technology
Crawlers / Scrapers (6:37)
Monitoring Tools (7:56)
Technology / Platforms (6:00)
Part 3 - Technical SEO
Understanding Crawl-ability (3:01)
CMS Selection (8:01)
Site Architecture & Internal Linking (6:58)
Bot Exclusions (9:42)
Bot Inclusions (5:11)
Duplicate Content (7:36)
Redirects (6:26)
Crawl Errors (4:57)
Mobile Usability (UX, UI, AMP, etc.) (5:39)
Page Load Speed (8:28)
Tagging - Schema, Hreflang, and OG Tags, Oh My (7:31)
JavaScript & Things That Can Jam You Up (9:40)
Bonus Section
Site Redesigns and Domain Migrations (9:27)
Negative SEO (6:44)
RankBrain and AI (5:22)
Voice Search (3:17)
VR/MR/AR (4:34)
"Websites" Of The Future (4:26)
Crawlers / Scrapers
Additional Resources
Screaming Frog SEO Spider
Guide to Screaming Frog (SEER)
Sitebulb
DeepCrawl
Botify
ScrapeBox
Ultimate Guide to ScrapeBox
URL Profiler
How to Run Screaming Frog and URL Profiler on AWS
Complete and Continue