SEO Simplified

SEO, or Search Engine Optimization, is the art of helping website owners to get more visitors from search engines.

Better SEO = More Organic Traffic = 🙂

Oh, and it pays REALLY well.

The SEO industry is worth an estimated $72 BILLION dollars per year, and the industry is growing roughly 5-10% per year. Over 1,000,000 people worldwide work in SEO in some capacity, but...

There are roughly 30 million businesses JUST IN THE USA, 200 million business worldwide, and 644 million active websites...clearly we need more people who know SEO!

The low-end hourly rate for a half-decent SEO freelancer is $50-$75/hr (yes, really, go look on UpWork), and the averages are much higher. Check out this data from my buddy John over at GetCredo.com:

John is very well known in the SEO space, and he polled a TON of freelancers, consultants and agencies to see what they're charging. These numbers aren't outliers...these are norms.

When I started in the SEO space, I charged $50/hr, and nobody EVER so much as blinked at that price. I quickly learned I was undercharging, as most new freelancers do. Whoops!

Now I routinely charge $250+ per hour (sometimes as high as $500-$1,000/hr for certain tricky projects), and still, nobody ever complains about pricing. They pay it, gladly. Why?

Because the value you can add to a business as an SEO can improve their revenue soooo much that it's worth the cost to them, and they know it. In fact, I had one client where my work with them over a 2 year period added $70,000,000 in additional revenue. I made $5k/mo from them, and probably should have charged more, ¯\_(ツ)_/¯.

Their ROI on that project was insane :) How's that for high impact?

Even better, SEO is still one of those things you can't really learn in college or even at a trade school. You still, for the most part, have to learn online and by trial and error, hands on, which means that nobody cares what school you went to or what you studied in college...all they care is that you understand SEO and can show some sort of track record.

So, to sum all of that up:

• You have a $72 billion dollar industry that is growing like hotcakes
• A total noob can charge $50-$75/hr, easily, and that number rises rapidly with experience
• For ever 1 SEO practitioner, there are ~200 companies and ~644 websites out there
• It doesn't require a college degree, just knowledge
• Oh, and did I mention that you can do this from anywhere as long as you have a laptop and internet? (I've traveled the world non-stop for the last year with my family, working from my laptop, and the business just keeps rolling in.)

So...are you ready to learn SEO? Here's what you're about to get:

1. The best SEO training course available, period. I built the SEO course I wish I'd had when I first started, and I've worked hard to explain search engine optimization in a way that anyone can understand.

2. Access to a variety of templates and processes to help you in your SEO journey, as well as extensive links to tools, articles, and additional resources to help you learn SEO from end-to-end. I'll be adding more from time-to-time.

3. Upon completion of this SEO course, you will be issued a certificate you can present to current or future employers or clients to show your proficiency in the material covered by this course.

So who am I, and why should you learn from me?